[PDF.92tg] Focus Groups: A Practical Guide for Applied Research, Second Edition

Focus Groups: A Practical Guide for Applied Research, Second Edition

[PDF.fu48] Focus Groups: A Practical Guide for Applied Research, Second Edition

Focus Groups: A Practical  Richard A. Krueger epub
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 | #1968066 in Books |  SAGE Publications, Inc |  1994-02-14 | Original language:English | PDF # 1 |  .72 x5.56 x8.51l, | File type: PDF | 272 pages

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||33 of 34 people found the following review helpful.| A superb research guide!|By A Customer|Krueger's book on focus groups has been by far the most useful guide in terms of the step-by-step approach used. Everything from concise budgeting techniques to handling those "difficult" participants are outlined neatly and in a straight-forward fashion. The appendices after each chapter are also really helpful especially for beginner| ||"Richard Krueger and Mary Anne Casey have prepared a detailed, step-by-step roadmap of how to design, prepare for, implement, analyze, and report on focus groups. They give detailed discussions of issues to consider, tips, and warnings to help prepare for the

The First Edition of Richard Krueger's Focus Groups has become the standard introduction to a technique that is used across the social sciences and professions. This new edition retains the emphasis on applied research, the practical advice on setting up and running focus groups, and the coverage of the entire process from designing a project to reporting the results. More extensive than the original, it contains new chapters on analyzing focus group result...

You easily download any file type for your device.Focus Groups: A Practical Guide for Applied Research, Second Edition   |  Richard A. Krueger. A good, fresh read, highly recommended.

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